Elegant Technology

‘Sensual Surfaces’ is the term given to a new direction in the ‘finish’ applied to vehicle interior and exterior elements.
Modern cars essentially function, and are as reliable, to the same degree. Many also share major components through joint ventures and supplier partnerships. The only differentiators are design, materials, and customer service (brand experience).
In an effort […]

Whilst reading Wallpaper magazine this month (May 2007) I noticed an advert for a new range of Samsonite luggage designed by fashion designer Alexander McQueen.
I like the almost alien design of the case (although it was apparently moulded from a human rib cage and spine) that cleverly helps to stregnthen the plastic moulding.
Another reason I […]

The new MINI from BMW group comes with an interesting option; variable interior lighting. Using a control panel, located in the front headlining area, the user can set the colour of the interior lights from sporting blue through to warm orange.
This sets the colour of the interior lights in the headlining, glove box, and door […]

Alta Bikes is a company that sells a simple cycle for €635.
Their web site describes the bike as “…the essence of a bike: A frame, two wheels, a saddle, pedals, and handlebars“. Whereas most bikes today are loaded with ‘design’ flourishes the Alta is stripped back to the basics. No suspension, no disk brakes, minimal […]

I have always loved the design and concept behind the Audi A2. Its been nearly three years since we purchased ours [six months old at the time]. The design brief was to create a car that would transport four adults and their luggage from Munich to Milan on one tank of fuel [which it can […]